5 Healthy Tips for Business Trips

Aug 29

So, you’re traveling for work again. There are only 365 days in the year, can you recall how many days you’ve been on the road? It doesn’t matter if you are traveling internation...

Continue Reading

6 Things You're Missing Out on by Not Using Promotional Products

Aug 15

Promotional products aren’t just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a ...

Continue Reading

Your Brand Is Your Business - Market It!

Jun 11

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

Continue Reading

6 Reasons You Need a Company Store

Feb 02

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

Continue Reading

Imprint Everything: A Guide to Printing Methods

Jan 18

Once you’ve found the perfect promotional product for your business or organization, the next step is to emblazon it with your logo or message. Depending on the item, there may be multiple de...

Continue Reading

5 Tips for Boosting Social Media Engagement

Jan 10

Social media is used for different purposes. News outlets tweet out breaking news, fashion trends are posted on Instagram, and political ads are promoted through Facebook. Social media platforms ar...

Continue Reading

Giving Back: The Importance of Corporate Social Responsibility

Oct 21, 2023

Whether you’re putting together a fundraiser, donating food to a local shelter, or volunteering at a soup kitchen, supporting causes you care about makes you feel good and makes the world a b...

Continue Reading

The Best Apps For Organization

Sep 06, 2023

For many of us, keeping organized and productive seems to be the goal that haunts us throughout the year – especially in an increasingly digital age where social media, a million calendar rem...

Continue Reading

How to Juggle Work and Life Balance Like a Boss

Aug 23, 2023

Sometimes life gets hard. You don’t have to work a night shift from Monday to Sunday to agree with that statement. Even the most effortless of jobs, those we believe to have truly mastered, ...

Continue Reading

How Promo Products Can Make a Lasting Impression

Aug 08, 2023

How would you describe your company in 30 seconds? This common sales technique is known as an elevator pitch, and the goal is to captivate the attention of your potential clients and explain how ...

Continue Reading

Leading the Workplace: How to Develop Your Leadership Skills

May 19, 2023

Do you want to lead? Or, are you already in a management or supervisory role and want to be the best leader you can be? Then we’ve got good news for you. No matter what your current position ...

Continue Reading

6 Helpful Tips to Address Unhappy Customers

Nov 25, 2022

It’s the moment you dread. The phone call you don’t want to pick up. The review you’re scared to address. Responding to unhappy customers seems like a chore. It can be overwhelm...

Continue Reading

Graphic Design Terms Everyone Should Know

Jun 30, 2022

It can be hard to communicate with a design team on a project when the designers speak their very own language. That’s why we have a rundown of words you may come across frequently that can ...

Continue Reading

The Secrets to Attracting Ideal Customers

Mar 19, 2022

You put together the business plan, signed the lease, designed an informative website and…*crickets*. It can be pretty discouraging when you put in the effort, but you’re not attract...

Continue Reading

6 Benefits of Customer Loyalty Programs

Mar 12, 2022

Everybody loves getting new business – it’s exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy int...

Continue Reading

How to Make Rush Orders Less Stressful

Jan 12, 2022

Whether you just found out you need products for an event soon, or someone forgot to place an order, sometimes rush orders just happen. And that’s okay! Getting your order in last minute does...

Continue Reading

How One Hour Can Determine Your Success

Nov 22, 2021

After working a long, tiring day, all you want to do is plop down on the sofa and watch TV. The thought of laying on the couch spending hours of mindless activity is tempting to most. In fact, the ...

Continue Reading

The History of Promotional Products

Nov 08, 2021

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...

Continue Reading

16 Ways Color Affects Your Branding and Marketing

Oct 24, 2021

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...

Continue Reading

Advice for Getting the Most Out of a Business Trip

Jun 16, 2021

Traveling for business can be a hectic experience if you approach your upcoming trip without any preparation. As with everything else in the world, there is an art to getting the most out of busine...

Continue Reading

Business Travel: How COVID-19 Changes Everything

May 11, 2021

“Business as usual.” The common phrase people use when everything resets and goes back to a normal routine. However, due to the COVID-19 pandemic and the safety of employees as the numb...

Continue Reading

What’s Up With Unboxing Videos? The Trend You Must Try

Apr 12, 2021

We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...

Continue Reading

Product Safety: What You Need to Know

Apr 05, 2021

No matter what they’re purchasing, no one wants their products to be unsafe – it’s a no-brainer! In the United States, there are several different product safety regulations that ...

Continue Reading

Using Customer Profiles to Find the Perfect Promo Products

Feb 28, 2021

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to ...

Continue Reading

Your Guide to Promotional Shirts

Jan 09, 2021

If you've ever run a 5k or attended a basketball game, chances are you've got a promotional shirt in your drawers somewhere. According to PPAI's 2019 Consumer Study, wearables are the #1 most popul...

Continue Reading

7 Ways to Instantly Make Your Website More User-Friendly

Nov 04, 2020

With more and more people preferring to conduct business exclusively online, a user-friendly website isn’t just desirable, it’s required if you want to be successful. These seven tips w...

Continue Reading

Customer Experience + Branding: The Relationship Goals of Marketing

Oct 06, 2020

Customer experience can make or break your company. How you and your employees treat customers directly reflects your brand’s values. But the truth is, positive customer experiences can be di...

Continue Reading

Why You Should Buy USA-Made

Sep 15, 2020

During times of growing uncertainty in the global markets, customers are becoming more and more interested in purchasing American-made items. Buying American-made is about more than just patriotism...

Continue Reading

Branding 101: Let’s Talk Logos

Aug 02, 2020

A logo is often a company’s first impression and it can impact a customer’s perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic elemen...

Continue Reading

5 Simple Tips to Organize and Run Effective Meetings

May 29, 2020

If you work from 9 to 5, chances are you’ve sat in a meeting before. Whether it be a brainstorm session or roundtable discussion, it doesn’t matter the industry you are in, meetings are...

Continue Reading

Corporate Social Responsibility and the Beauty of Giving Back

May 22, 2020

Organizing a fundraising event. Donating food to a local animal shelter. Serving at a soup kitchen. No matter what you do to give back, volunteering feels pretty good, doesn’t it? But it doe...

Continue Reading

9 Useful Apps for Sales & Marketing Professionals

May 15, 2020

Your phone’s ringing off the hook. You’ve got three meetings back to back. Emails are piling up in your inbox. And when you have a moment to book your next business trip, you wonder how...

Continue Reading

Your Product Decorating Questions Answered

Feb 04, 2020

You encounter promo products every single day. You hold them, wear them, and maybe even smell them. But, did you know every one of these products goes through an extensive design process, whether t...

Continue Reading

What Millennials Want (And How to Work With Them)

Jan 28, 2020

Many people agree that there is a high demand to diversify the workforce with young specialists bearing fresh ideas and new perspectives. Furthermore, we need to prepare this growing generation for...

Continue Reading

Sustainability & Environmental Responsibility: Why it Matters

Jan 28, 2020

As the reality of our planet’s changing climate is becoming more and more apparent, being committed to sustainability has become a business imperative in the eyes of consumers. According to a...

Continue Reading